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Natalie Kaminski
Natalie Kaminski
longreads /

Leadership and Management: Growth vs Stability

People often use the terms “management” and “leadership” interchangeably. While they do overlap, they also have separate meanings. In some cases, leadership implies almost the exact opposite of management.

In particular, management is about making things work efficiently the way they are, while leadership is about looking into the future to plan where to go next. Management is about maintenance and functionality, while leadership is about growth and development.

Organizations need strong leaders and good managers, and those roles frequently overlap. Good managers can lead their departments into a new future. Good leaders understand how their company currently works, and what can be done to make it work better.
Natalie Kaminski
Natalie Kaminski
longreads /

What Is The Future Of Generative AI?

2022 was the year that Generative AI entered the mainstream. Although the underlying technology has existed in some form or other for years, it has only recently become powerful enough to consistently resemble human creators. 


DALL-E can turn text prompts into precisely rendered artworks. ChatGPT mimics human conversation, and can write code, poetry, and prose. 


While those two are probably the most famous, companies like Midjourney and Stable Diffusion have released similar tools, and Microsoft and Meta are currently working on their own models.


Andrew Parshukov
Andrew Parshukov
longreads /

4 Common Misconceptions About App Development

Building an app is complicated. If you’ve never done it before, you might have a lot of misconceptions about what goes into it. You might think it’s something like building a sandwich: it takes a certain amount of time, you build it, and then you’re done. 

But in reality, none of that is true.

App development is not like making a sandwich. It takes longer and involves more ingredients. As a result, the whole affair is a lot messier and more complicated.

Here are a few misconceptions about app development:
  • You build it, and you’re done
  • You can build it in X amount of time
  • You can just use a no-code solution instead
  • You need native applications for every OS
Andrew Parshukov
Andrew Parshukov
longreads /

What Software Development Services Do You Need For Your Project?

Software developers do much more than just develop software. They also pursue tasks like planning, research, design, support, and maintenance.

For our clients, we offer several service packages, including:
  • Mobile and Web Development
  • Product Design
  • Technology Audit
  • Project Rescue
  • Support & Maintenance

This lets us help clients who are at every stage of the development cycle. Some people come to us with complete systems and need a project rescue. Others are starting from scratch and need an entire course of development.
Andrew Parshukov
Andrew Parshukov
longreads /

The Road Ahead: Exploring the Future of IT Outsourcing

JetRockets - The road ahead exploring the future of IT outsourcing
Today’s tech leaders continue to face extraordinary pressure as the need to digitize operations and create differentiated experiences for both customers and employees continues to increase. And while their newfound importance with their organizations has presented unprecedented levels of opportunity, attaining it is only growing harder amidst a backdrop of talent shortages, skills gaps, and economic uncertainty.

Do you have a tech idea?

Let’s talk!

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